Shape the idea
before we build.
We define the core idea, visual direction and overall experience inside the Strategy Capsule Lab.
T+00H / 24H
T+0H
The idea
Your idea,
build-ready in 24 hours.
You just watched one scroll do it. A real Sprint gives you the full master blueprint — every screen, every step, and the bits that usually break — ready for Lovable, Bolt, Cursor & Claude.
Book a SprintScroll to build
T+0H — IDEAT+6H — STRUCTURET+12H — HIERARCHYT+18H — TOKENST+24H — SHIPPED
ProjectUXLICIOUS.COM
DocumentTHE 24-HOUR SCROLL — REV 4.7
Scale1 : 1
Issued2026.06
Spec 01 — Positioning
You just watched it happen. That scroll was our process — idea in, build-ready product out, in 24 hours. AI tools build exactly what they're told. We make sure they're told the right things.
The difference — raw AI vs a blueprint
What happens if you ask AI directly.
Raw AI prompt
UXlicious Blueprint
Generic screens
Specific flows
Pretty demo
Build-ready states
Missing edge cases
Error / empty / loading / permission states
AI decides the UX
Human judgment sets the UX
Looks okay
Actually usable
Spec 02 — The Solution
A blueprint only a senior product team could write. In 24 hours.
60–90 MIN
01
Discovery
A focused session that pulls the real product out of your head — who it's for, what it must do, and the parts you haven't thought about yet.
DECISIONS
02
Product Strategy
Positioning, audience, and the jobs your product must win. Decisions, not options.
THE SKELETON
03
Structure & screens
Every screen, every step, and the bits that usually break — the structure that keeps AI tools honest.
THE SKIN
04
Visual Direction
Type, colour and styling decided up front, so the result doesn't look AI-generated.
T+24H
05
One build-ready blueprint
Compressed by Brieftify, refined by senior designers. Not a prompt — your entire product, thought through before a single line of code exists.
01 / 05
Spec 03 — Inside every blueprint
Everything your AI builder needs. Nothing it has to guess.
01
SECTIONB-01
Product Definition
Who it's for, what it does, why it wins — settled before a line of code.
01What it is — one line the whole team agrees on
02Who it's for — your real users, described in detail
03What it must do — the jobs your product has to nail
04What success looks like — how you'll know it's working
UXLICIOUS BLUEPRINTSHEET 01 / 06
02
SECTIONB-02
Complete User Flows
Every path — including the unhappy ones most founders forget.
01The main journeys — every step, start to finish
02When it goes wrong — what the user sees, and how they recover
03Signing up & in — first visit, returning, and logged out
04Every fork in the road — so the AI never has to guess
UXLICIOUS BLUEPRINTSHEET 02 / 06
03
SECTIONB-03
Screen-by-Screen Specs
Each screen described so an AI tool can't guess wrong.
01Layout — what sits where, and why
02Every element — named and described, nothing left vague
03Every state — loading, empty, error, success
04The words — tone and wording, screen by screen
UXLICIOUS BLUEPRINTSHEET 03 / 06
04
SECTIONB-04
The bits that usually break
The difference between a demo and a product people trust.
01Before there's any data — what a brand-new user sees
02When inputs get weird — long names, big numbers, nothing entered
03When it fails — offline, slow, or rejected input
04Who can see what — the right access for each person
UXLICIOUS BLUEPRINTSHEET 04 / 06
05
SECTIONB-05
Visual Direction
The visual system, so the result doesn't look AI-generated.
01Colour — accent, neutrals, and how they're used
02Type — fonts, sizes and weights
03Spacing & shape — the grid and the corners
04The feel — the vibe, pinned down with references
UXLICIOUS BLUEPRINTSHEET 05 / 06
06
SECTIONB-06
Build-Ready Format
Packaged for the tool you build with — and for the people you answer to.
01Master .md file — structured for Lovable, Bolt, Cursor & Claude
02Tool-tuned format — shaped to your chosen builder
03Summary document — designed, shareable with co-founders
04Investor-ready — the thinking, legible at a glance
UXLICIOUS BLUEPRINTSHEET 06 / 06
Generated specs give you generic products. Ours give you one only a senior UX team could have planned.
UXLICIOUSDESIGN FACTORY / 01—04
Shape the idea
Design the pages,
interactions and language.
The Creative workspace turns the direction into clear pages, interactions and a cohesive visual language.
Develop it into
something real.
The Build floor turns the design system into a responsive, fully functional website.
Refine it. Test it.
Send it.
The Launch station checks every feature, organises the files and carries the completed project through the handoff gate.
Selected
work.
Six selected projects across AI products, banking, operational tools, health and experimental work. Scroll to rotate the archive.
The process — idea to blueprint
01
Share your idea
Book a Sprint and tell us what you're building — a few sentences or a rough sketch is plenty. No tech spec, no jargon required.
02
60-minute discovery call
A senior working session that pulls the real product out of your head — who it's for, what it must do, and the parts you haven't thought about yet.
03
Blueprint in 24 hours
Within 24 hours of the call, your full build-ready blueprint lands — ready to paste into Lovable, Bolt, Cursor or Claude.
Spec 04 — Services
S-01
Blueprint Sprint
Discovery session → master blueprint for Lovable, Bolt, Cursor & Claude. Visual direction included. One follow-up session.
US$1,950 · 24 h
S-02
Blueprint + Build
We take it from blueprint to launched product. AI-accelerated, human-finished. Sprint fee credited in full.
from US$9,500 · 2–4 wk
S-03
Iteration Session
Building it yourself and stuck? A working session with a senior designer.
US$350 · 60 min
Meet the founder 認識創辦人
Marcus Yick
The senior judgment behind your blueprint.
UXlicious is led by Marcus Yick — a product designer with 10 years shipping real products and founder of the studio. A Sprint is not a junior filling in a template; it is a decade of product decisions, compressed into 24 hours.
- 01
Hong Kong local leader of the Interaction Design Foundation (IxDF).
- 02
Taught UX design at Xccelerate for three years.
- 03
Guest-lectured on UX at Cyberport.
- 04
Turns rough product ideas into clear structure, screens and build-ready briefs.
★4.7 on Google · 12 reviews
Words from clients who felt the difference.
Real Google reviews from past UX and product work. No Sprint claims, no invented proof.
"They identified pain points in our user flow — onboarding was losing 40% of users — and the revised flow cut that drop-off by half. Our App Store rating went from 3.8 to 4.5. UXlicious delivered more than a good-looking app; they built something that actually works better."
★★★★★
SC
Samson ChaniOS productivity app · via Google
"We worked with UXlicious on our AI app and the outcome went way beyond nice design — it improved our conversion rate, sign-ups, and retention. They pushed us to think deeper about what matters to users, not just what looks good."
★★★★★
CK
Chan KenAI app · via Google
"We’re running a hotel booking website and UXlicious helped us improve our UX/UI design and user journey. They did user research and gave clear, practical suggestions that really fit our business needs. Easy to work with and a good choice for any Hong Kong company doing digital."
★★★★★
BL
bird laughingHotel booking website · via Google
"Great experience with UXlicious very professionally yet collaborative team. We got to work directly with their senior designers. They delivered high quality work that turned our requirements into stunning products. Focused on problem solving for our e-commerce website with business impact other than just pretty designs (which is not that common in HK!) Really frictionless to work with them very satisfied with their delivery."
★★★★★
A
AdrianoE-commerce · via Google
"這次找了UXlicious design app的 UI/UX。他們的designer在第一次會面時已經準備充足，找了很多資料。不但能快速理解我們的需求，也定時update我們新的progress，最終交付的design files我們也非常滿意。
Thank you UXlicious!"
★★★★★
C
Christy ChanDesign app UI/UX · via Google
Spec 05 — Who this is for
Built for people who are done waiting.
A-01
FIT · HIGHA validated idea and an AI build tool subscription — but no product team to brief it properly.Non-technical founders
A-02
FIT · HIGHTurning a service into software, without hiring an agency or a full-time designer.Small businesses
A-03
FIT · HIGHYou can ship the code — you just know your UX is the thing holding the product back.Solo builders & indie hackers
NOT A FITShopping for the cheapest prompt? There's a marketplace for that. Want your product actually thought through before AI builds it? You're in the right place.
Spec 06 — FAQ
A structured master blueprint file (.md) optimised for AI build tools, plus a designed summary document. User journeys, screen-by-screen detail, the bits that usually break, visual direction — everything listed above.
Lovable, Bolt, Cursor, v0, Replit, Claude — any tool that accepts detailed written instructions. We tailor the format to the tool you're using.
Your follow-up session covers refinements. Bigger pivots can be handled with Iteration Sessions or a second Sprint at a returning-client rate.
Yes — that's our Blueprint + Build service, from US$9,500, with your Sprint fee credited in full.
You can — and it will confidently produce a generic one. It doesn't know what it doesn't know: the things that quietly break, the dead-ends in the flow, the visual calls that separate a real product from a demo. That judgment is what you're buying.
Just your idea, in whatever state it's in. A napkin sketch is fine. The discovery session is designed to extract the rest.
Tomorrow, you could be building.
One session. One blueprint. One day. Stop prompting in circles — start with a product that's already been thought through.
Book a Sprint →US$1,950 flat · Limited Sprint slots each week — every blueprint gets senior attention.