Hong Kong UX Research Services
We specialise in UX Research in Hong Kong
Create Products Customers Love
with UX Research
At Uxlicious, we develop the right user experience (UX) research strategy that fits your company the most at the beginning of the project through incorporating multiple research methods at different stages in product ideation and development.
Data-driven
UX Search and Testing
User Experience Research and Testing
User Interview
We craft the right interview questions to help you get insights into what your customers think about your products and your competitors’ offerings. This helps to research and identify their pain points and obtain actionable data to improve user experience.
Benchmark Analysis
Compare your products and key user journeys with competitors’ to obtain qualitative data and enhance your product roadmap.
Does your team...
Struggle to find the exact product / market fit
Find it difficult to improve product engagement
Have a hard time finding out why customers drop off or disengage with the product
WE CAN HELP!
What makes us special?
We are a team of 16 digital experts with comprehensive experience in sectors like eCommerce, Fintech, Insurance, Hospitality, Fashion and more. Found and based in Hong Kong, our team serves customers across Asia and the world. With a proven track record of conducting unrivalled UX and UI research, we continue to help brands succeed with optimised local and international digital strategies.
Customer insights for Product Success
Uxlicious’s user experience (UX) research approach lays out the path to understanding customers’ job-to-be-done (JTBD), identifying customers’ current product pain points and revealing the unserved or under-served areas. We assist you in figuring out how customers make decisions and perceive different product value propositions with research to help your product stand out from the competition.
Together, we build the toolkit your team can always utilise to keep them focused on customer issues and make the best decisions for both the business and end-users.
Usability Tests with Actional Plan
With our team of product managers, engineers and digital marketers, we conduct Uxlicious design usability tests which give you powerful insights from the users’ perspective. We look into the key metrics, including things like:
- Is your customer value clear and easy to understand?
- Is your onboarding flow smooth and well-staged?
- Is your engagement loop tuned to the right timing?
Uxlicious’s usability testing is more effective and tailored than typical hallway testing. This is because our testers are a diverse group of professionals with a strong background in user experience research and a comprehensive understanding of possible issues that you may not have considered.
Unleash your Product’s Potential
Our Advantages in UX/UI design and research on Web and Mobile
- Experienced user experience research experts dedicated to your products in Hong Kong or on a global scale
- Build feedback loop for rapid iterations
- User-centric design process that creates great user experience
- Establish UX research framework that brings the product to success
- Create a differentiated product experience
Our Clients Say About Us
Avg. Customer Satisfaction
Their UI/UX design is stunning. I'm impressed with how they deliver our product core message to customers easily.
UXlicious help us quickly identified target user need and refine our product with user-oriented approach effectively, I'm enjoying working with them and learn a lot during the process.
Great experience with UXlicious. Very professional yet collaborative team. Focused on problem solving for our e-commerce website with business impact other than just pretty designs.
Great work! After they revamped my website, the conversions went up very significantly. I would recommend UXlicious to any business that needs a great website design.
Let us help you
Build the Right Product for the Right Customer
All Services
01
Everything starts with Research
We conduct UX research to understand your growth opportunities.Through market and customer research, competitive review and customer interviews. We will discover:
- Additional market opportunities
- Current frictions and pain points within your organisation
- Competitive advantages
02
Killer UX/UI Design
Working collaboratively, we transform your UX and UI design ideas into reality with a thorough understanding of your business model and target market, whether that be Hong Kong or anywhere else in the world. We deliver:
- User flow and Journey maps
- Wireframe and prototype
- Visual design assets and user experience design guidelines
- Specifications, user stories
- A delicious product for your customers to enjoy
03
Agile software development
We work closely with entrepreneurs and businesses to build tailor-made mobile and web applications. As an agile team, we pride ourselves in producing high-quality, timely and sustainable projects.
- Extensive knowledge of the latest technologies
- Reliable, dedicated development team
- Experience in B2C products with high-performance needs
04
UX & Audit
We pinpoint less-than-perfect areas, revealing which parts of a site or app are causing headaches for your users and stymieing conversions.
Working closely with your product day-to-day gives us unique insights into the operations and business while taking away the customers’ point-of-view. We highlight:
- Confusion, friction, expectation gaps analysis
- Key feature enhancements
- Low-hanging fruits to improve conversion and engagement
05
Indepth & UAT Testing
Evaluate your site or app by testing it with your target users so you can get real feedbacks to develop the right feature and improve your UX Design
Testing is the easiest way to continue improving conversion and create better user experience. But sometimes you may not have the resource or time to conduct regular testing. We help with:
- Usability test, A/B test
- Test design, execution and analysis
- Test process design and execution
- Tester recruitment and management
01
UX Research
Everything starts with Research
We conduct UX research to understand your growth opportunities.Through market and customer research, competitive review and customer interviews. We will discover:
- Additional market opportunities
- Current frictions and pain points within your organisation
- Competitive advantages
02
UX/UI Design
Killer UX/UI & Design
Working collaboratively, we transform your ideas into reality with a thorough understanding of your business model and target market. We deliver:
- User flow and Journey maps
- Wireframe and prototype
- Visual design assets and design guidline
- Specifications, user stories
- A delicious product for your customers to enjoy
03
Software Development
Agile software development
We work closely with entrepreneurs and businesses to build tailor-made mobile and web applications. As an agile team, we pride ourselves in producing high-quality, timely and sustainable projects.
- Extensive knowledge with the latest technologies
- Reliable, dedicated development team
- Experience in B2C products with high performance needs
04
UX Audit
UX & Audit
We pinpoint less-than-perfect areas, reveal which parts of a site or app are causing headaches for your users and stymieing conversions.
Work closely with your product day-to-day gives you unique insight to the operations and business while taking away the customers’ point-of-view. We highlight:
- Confusion, friction, expectation gaps analysis
- Key feature enhancements
- Low-hanging fruits to improve conversion and engagement
05
Usability Testing
Indepth & UAT Testing
Evaluate your site or app by testing it with your target users so you can get real feedbacks to develop the right feature and improve your UX Design
Testing is the easiest way to continue improving conversion and create better user experience. But sometimes you may not have the resource or time to conduct regular testing. We help with:
- Usability test, A/B test
- Test design, execution and analysis
- Test process design and execution
- Tester recruitment and management